Three Victories and a New Direction

//Three Victories and a New Direction

Three Victories and a New Direction

Last night marked the end of the West Virginia Legislature’s 2018 regular session. After announcing’s decision to bridge the gap between service and advocacy, we set out to get three legislative initiatives passed.  It was a tall order.  Most organizations are content to get a single bill through the legislative process. I am thrilled to say that, with some important help, we were able to achieve all three goals.  Two of the initiatives were conceived by one of’s advisors, Medal of Honor recipient, Woody Williams. The other is a program called Veterans and Warriors to Agriculture, which is the brainchild of Agriculture Commissioner Kent Leonhardt.  These programs will help and honor hundreds if not thousands of veterans across the state, and we are proud to have played a part in their passage.

Medal of Honor Recipient Woody Williams thanks the West Virginia legislature for authorizing the construction of a Gold Star Family Memorial on the Capitol grounds.

The resolution to build a Gold Star Family Memorial on the Capitol Grounds was the first piece of paper to be approved by both houses of the legislature this session.  Before any monument can be constructed at the Capitol, both the House and Senate have to pass a resolution that permits the Department of Administration to select the location, hash out the specifications, and begin construction.  Senate Majority Leader, Ryan Ferns, Senator Ryan Weld, and Senate President, Mitch Carmichael worked directly with Speaker Tim Armstead to make this their first priority.  Senators Stollings, Plymale, and Beach were co-sponsors. It took less than 10 days to move through the entire process.

The second initiative that Woody suggested involved placing a voluntary donation box on all DMV driver’s license and vehicle registration forms.  The money generated by this program is dedicated to funding veterans hospitals throughout the state.  Again, with Ryan Weld’s support as Chair of the Senate Military Committee, and Ryan Ferns’ direct involvement with Speaker Armstead, this bill passed on the last day of the session. Another great win for veterans.

Medal of Honor Recipient Woody Williams shares a story with Agriculture Commissioner Kent Leonhardt.

The third initiative that we helped with was Commissioner Kent Leonhardt’s Veterans and Warriors to Agriculture.  This program was started in 2012 and has lacked sufficient funding since its inception.  Even still, with an annual budget of $7500 they have been able to help over 300 veterans get into farming and change their lives forever.  Going into the session Commissioner Leonhardt made fully funding the “Vets to Ag” program his number one priority.  We worked with his office to raise awareness about the importance of this program, and with the assistance of Ferns, Weld, and Senator Craig Blair, we were thrilled to find out on that for the first time in the program’s history, the Vets to Ag program is fully funded to the tune of $250,000 a year.  They have helped 300 veterans with just $7500 per year.  We cannot wait to see what James McCormick and Commissioner Leonhardt are going to do now.  It’s going to be amazing.

Even though these successes are something I am personally proud of, they have come with a price. 501c3 organizations like StandWatch are prohibited from engaging in most political activities. Even though we were advocating for issues that are bipartisan, we were advised that, to stay on the safe side, we needed to create a completely separate political organization, a 501c4 called StandWatch America, that would allow us to advocate without restrictions.  After we set that up, a company called Mako Medical out of Raleigh, North Carolina donated $10,000 to cover marketing expenses like website hosting and other outreach efforts.  It’s worth noting that Mako has over 500 employees and by company policy, reserves half of those positions for veterans.  The Mako donation is the TOTAL amount of money that StandWatch America has received to date.

Now, one would think that advocating for Gold Star memorials, veterans hospital funding, and helping veterans with PTSD heal through farming, we would be insulated from today’s political insanity, but that’s not the case. StandWatch has been the target of political attacks, mainly from a small group of Democrats who are resentful that we have worked so closely with the Republican leadership to get these initiatives done.  I have no regrets.  The fact is the Republicans are in charge of both houses and control all aspects of what gets introduced, moved through the process, and passed into law.  Working with these leaders has been my honor.  I will not apologize for it.  Without their help, we would have failed to achieve anything.

The Senate leadership team that provided so much support for’s “Woody Williams” initiatives. It’s worth noting that it was a bipartisan effort and all of the bills passed unanimously.

But this fact of political life escapes notice in this highly partisan world. Some were angry that their names weren’t on a bill or resolution (something we have absolutely no control over), with one person even swearing and dropping the f-bomb about the fact that Woody Williams was there, and this person was not recognized, even though he had NO input whatsoever.  This individual and his supporters have attacked us, and even gone so far as calling StandWatch America a Russian propaganda outlet, and a right-wing Republican fake news source. We don’t do news of any kind, so I have no idea where any of these accusations come from.

It’s also worth noting that both the resolution and the bills passed both chambers unanimously with support from both parties.  But this seems to be lost on those whose only goal is to whip-up controversy, outright lies, and anger for their own political gain. At times, it happens on both sides of the aisle, but in our case, it’s the socialist voice of an angry Democrat who hate us and our initiatives.

Part of the crew than helped set up a free medical clinic at Run for the Wall in 2017.

But because of these attacks, and the distraction they cause to’s work with people like Woody to do projects that make communities better, I am resigning as President and CEO of the nonprofit that my friends and I started over two and a half years ago to help veterans.  I do not want political partisans to call that work into question.  It’s not fair to the volunteers and veterans who have dedicated significant time to the free clinics, and student programs that StandWatch has come to focus on.

Starting next month, Navy veteran James “Buzz” Mason will be taking the reins of  He’s a great guy and I know he’s going to do awesome things. I will remain part of the board, but won’t provide any guidance on operations, planning, and the programs or initiatives that Buzz develops. I am going to move on and help veterans and their supporters do great things in a different way.  I am proud of StandWatch’s work, our relationship with heroes like Woody Williams, and everything we have done since 2015.  I look forward to seeing it grow and prosper.

Zac Northup

Our chief medical officer and a volunteer nurse help a veteran during the free clinic at Run for the Wall.

Students and veterans participated in multiple outdoor hikes sponsored by

Students and veterans embark on one of our veterans hikes in Dolly Sods, WV. It was very wet.

We have met a lot of great people over the last two and a half years.

The most rewarding experiences we had were the events where we teamed veterans and current members of the military up with young students.

Our medical shelter at Run for the Wall in 2016.

One of the night time hikes we did with students from Marshall University.

It was a good ride.


By |2018-06-28T14:56:15+00:00March 12th, 2018|5 Comments

About the Author:

Zac Northup is the Chief Executive Officer and co-founder of Zac served in the U.S. Army and the Army National Guard between 1992 and 2000, leaving the service as a captain. In 1996, he started his own publishing and consulting firm where he interviewed high-profile individuals including members of the joint chiefs of staff, service secretaries, elected officials, and soldiers in Bosnia, Honduras, and other locations. As a consultant, he worked for Boeing, Northrop Grumman, Raytheon, 3M, and dozens of small firms that ranged from start-ups to multimillion dollar firms. He has proven experience taking a concept and growing it into a thriving business.


  1. Earl M. Gorrell March 12, 2018 at 3:13 am

    Best of luck in your new endeavor Zac. Thank you for keeping the vets on the front lines with the legislature. These honorable vets must never be forgotten. Coming from an Army family and my Dad being my hero, I want to say thank you for your hard work. I’m quite sure the vets are very appreciative of your hard work too!

  2. James Mason March 12, 2018 at 8:15 am

    Zac, you have already moved amazing Mountains through your diligent, thoughtful efforts. As I am learning, returning to my native WV, the Mountains can be difficult to budge. I look forward to seeing the great work you will develop in your next endeavor!

    I am humbled that you and your Board have selected me to run My family is honored and will continue your outstanding work for Veterans in WV. We are blessed to “return home” with our family and lives intact, sadly, not something we can say about all of our Veteran Teammates.

    Thus, WE have work to do in WV! Let us endeavor to return WV to His Glory with the talented Veterans we will bring back!

  3. Zac Northup March 12, 2018 at 11:29 am

    Glad to have hand the reins to you Buzz. Go do great things.

  4. Rick Clay March 14, 2018 at 4:09 pm


    By any standard that was a impressive legislative achievement. To win unanimous approval of that funding in this fiscal year is nothing short of outstanding.

    I have been proud to be part of your organization thank you for giving me the opportunity to assist.

    Best Rick Clay

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